Browsing Category "Social Media"
10 questions with Kelly Lux, community manager for @iSchoolSU and co-founder of #cmgrchat
By     |    Apr 9, 2012
Posted in: Profiles, Social Media     |    3 Comments

10 questions with Kelly Lux, community manager for @iSchoolSU and co-founder of #cmgrchat

This Q&A is the sixth in a series of profiles on my blog. What’s the criteria, you ask? I think you’re cool and want to ask you questions. My co-worker, Jenn Pedde, and Kelly co-founded a weekly community manager (#cmgrchat), and the more I began to interact with Kelly, the more I realized how passionate she is about her role at Syracuse University. Plus, she’s a genuinely nice person to [...]

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Social, search marketing a winning combination [Infographic]
By     |    Mar 28, 2012
Posted in: SEO, Social Media     |    No Comments

Social, search marketing a winning combination [Infographic]

I’m lucky because I work for a company that gets social media. I’m fortunate because I work for a company that gets search marketing. And guess what? I’m downright blissful because I work for a company that has successfully married the two. And then had a perfect baby and named him Strategy. The way 2tor combines the two marketing methods is truly innovative, and translates into a logical, streamlined process [...]

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10 questions with Alex Beaton, founder of The Awesome Mitten
By     |    Mar 19, 2012
Posted in: Profiles, Social Media     |    6 Comments

10 questions with Alex Beaton, founder of The Awesome Mitten

This Q&A is the third in a series of profiles on my blog. What’s the criteria, you ask? I think you’re cool and want to ask you questions. As a native Michigander, I’m so proud of the work Alex Beaton is doing to help promote the Mitten state. You’ve built an amazing community around The Awesome Mitten. How did it get its start? I moved back to Michigan from Nashville in [...]

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10 questions with Jordan Miller, University of Michigan social media director
By     |    Mar 12, 2012
Posted in: Profiles, Social Media     |    11 Comments

10 questions with Jordan Miller, University of Michigan social media director

This Q&A is the second in a series of profiles on my blog. What’s the criteria, you ask? I think you’re cool and want to ask you questions. I’ve been following the search for the University of Michigan’s first social media director since it was announced, and couldn’t wait to find out more about Jordan Miller, the woman chosen to lead the charge. First of all, congrats on earning the [...]

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