If I had a dollar for every time I’ve been asked that, I’d have at least… $10. But it’s true. My enthusiasm for Warby Parker, an eyeglasses retailer that donates a pair for every pair sold, has been somewhat contagious in my circle of family and friends. At last count, about 15 people could trace their decision to purchase back to me and my fanaticism for a brand that — [...]
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Recently, I had the pleasure of attending a talk at Columbia Business School by Neil Blumenthal, one of the four co-founders of Warby Parker, an eyeglasses retailer that I’ve written about here and also over here. It was fascinating to hear how one of my favorite brands on the planet got its start, and there are lessons to be learned from the company’s approach to its business, brand and culture. [...]
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No matter which particular field tickles our fancy, each of us has a short list of specific publications or blogs that we’d love to have our work published in. For some, maybe it’s The New Yorker or Gawker or Vanity Fair or The New York Times. And while those are all among my faves — not to mention I’d give my left arm to contribute to their editorial — for [...]
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I’m not the type of person who likes things a little bit. If you know me, you’re already aware that I segment things in my life into two categories: life-changing and everything else. Warby Parker is life-changing. I think they first jumped out at me after Julia Roy bought a pair and tweeted about it. I started doing research on the company, and the very first thing I noticed was [...]
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